Management

Deputy General Manager

BlessAnn Luah

BlessAnn Luah is a strategic communications leader with over 15 years of experience guiding organisations through complexity—whether it’s navigating reputational risk, aligning cross-sector stakeholders, or redefining brand purpose in an evolving landscape.

As Deputy General Manager of SPRG Singapore, BlessAnn oversees strategy and agency leadership, working with a diverse range of global clients across tourism, the arts, ESG, and public interest sectors. She is particularly adept at shaping integrated campaigns that cut through noise, build trust, and shift narratives—whether through stakeholder alignment, thought leadership, or culturally grounded storytelling.

BlessAnn brings together media intelligence, behavioural insight, and creative strategy to guide teams and clients through change. She believes that when communication is designed with both clarity and empathy, it becomes more than messaging—it leads, inspires, and transforms.